CSV file, Facebook feed and Facebook catalog

What is the difference?
Written by Dennis
Updated 1 year ago

Facebook catalog, Facebook feed, and CSV (Comma-Separated Values) file are different ways to organize and manage product information for use in Facebook advertising.

Facebook Catalog / Product Catalog

  • A database of products that a business wants to sell through Facebook and Instagram.
  • Can be created manually or automatically from an e-commerce platform.
  • Allows businesses to showcase their products on Facebook and Instagram through ads, Facebook Shops, and Marketplace.

Facebook Feed

  • A file that contains product information such as images, descriptions, and prices.
  • Can be used to create or update a Facebook catalog.
  • Can be in different formats such as XML or CSV.

CSV File

  • A plain text file that uses commas to separate values.
  • Can be used to create or update a Facebook catalog.
  • Contains product information such as product name, description, price, and image URL.
  • Can be created manually or exported from an e-commerce platform.
In summary, Facebook catalog and Facebook feed are structured data formats used by Facebook to manage and display product information, while CSV file is a flexible file format that businesses can use to organize and manage product information before uploading it to Facebook.
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